FSBD at The Trade Desk: The Revolution in Geolocalized Multichannel Advertising in EMEA.

We are proud to share that at Full Stack Big Data (FSBD) we have reached a revolutionary milestone in the field of digital advertising: FSBD can create geolocalized audiences in EMEA, across all The Trade Desk channels. From Connected TV, DOOH, Audio, Video, Mobile, Native to Display, we can connect with highly segmented audiences in more than 27 countries.

Thanks to our world-class Data Warehouse — the largest in Europe — and the integration of the two market-leading DataSets (the Digital DataSet and the Telco DataSet), we have built an unprecedented tool. With the power of our advanced artificial intelligence and proprietary algorithms on the Google Cloud Digital Natives infrastructure, FSBD is able to offer High Value Audiences like never before.

In the first half of 2025, we will launch an advanced Audience customization SaaS, aimed at the most demanding clients, both agencies and advertisers looking for maximum precision. This SaaS will allow the adjustment of variables such as postal code, age range, gender, financial situation with more than 6 million interests.

We have already successfully launched a pilot with the largest advertiser in the automotive sector in Europe, and this is just the beginning!

At FSBD we are transforming digital advertising, and with The Trade Desk we are taking geolocalized audience segmentation to a new level of sophistication.